MISSION:

To create communication strategies that build meaningful relationships between brands and consumers.

AFFILIATIONS:

Philadelphia Sustainable Business Network
Morgantown Area Business Association

OUR INSPIRATION:

Paradigm Shifts Require Mind Shifts … in Abundance

A beacon in the night, from 2005, visionary architect William McDonough:

“Well I think as designers we realize that design is a SIGNAL OF INTENTION but it also has to occur WITHIN A WORLD and we have to understand that world in order to imbue our designs with INHERENT INTELLIGENCE so when we look back at the BASIC STATE OF AFFAIRS in which we design we, in a way, need to go to the PRIMORDIAL CONDITION to understand the operating system and the FRAME CONDITIONS OF THE PLANET and the exciting part of that is the good news that’s there because the news is the news of ABUNDANCE and not the news of LIMITS and I think as our culture tortures itself now with tyrannies and concerns over LIMITS and fear we can add this other DIMENSION OF ABUNDANCE that is COHERENT, driven by the sun, and start to IMAGINE what that would be like to SHARE.”

SERVICES:

Brand Development

Positioning
Narratives
Copywriting
Naming

Package Design Intelligence

Consumer Experiences
Market Research
Instruction Design
Sourcing and Referral Services

Public Relations

Media/Press Campaigns
Corporate Branding
Product Story Development
Sustainable Messages

CURRENT CLIENT FIELDS:

Package Design Firms
Consumer Brands
Corporate Brands
Consumer Research
Structural Design
Graphic Design
Packaging Suppliers
Product Innovation
Non-Profits

FOUNDER:

Brand Evangelist Ron Romanik is Principal of Romanik Communications, which was founded with a mantra of “Authentic Stories. Resonant Tones. Sustainable Brands.” In his most recent past life, he was founding Editor-in-Chief of Package Design Magazine, which covers design, research and consumer behavior around brands, packaging, and retail. Ron is a graduate of the University of Pennsylvania with degrees in Psychology and English.